“You can’t use up creativity. The more you use, the
more you have.”
- Maya Angelou
- Maya Angelou
It’s 11 p.m. on a Wednesday
night. You’ve been digging away for the past six hours and this might be
your best work yet. You’re so close to
breaking through -- then you hit a wall.
There’s not a single drop of creative
juice left in your brain.
Does this sound like something you've
experienced? If so, don’t worry. You’re not alone.
Whether we’re designing,
writing or brainstorming the next big idea, we’ve all experienced
creative block. The
predicament of the creative process is something all of us face, yet few take
the necessary actions to overcome it.
Keeping our creative juices flowing
isn’t about picking the perfect color on Photoshop or writing the wittiest line
for your article. It’s an essential component to innovation
-- professionally and personally.
Throughout our lives, we have been told
to “think outside of the box.” But thinking outside of the box
implies that our inner creativity doesn’t exist within us already. Finding
inspiration isn’t about stepping outside of our box, it’s about stretching our
limits.
At Sketchfab, we’re always itching to find new
and unique ways to stay ahead of the creative curve. We’ve dug deep on how
the most creative minds around the world keep their creative juices flowing.
Here are powerful ways you can
begin to keep your creative juices flowing:
Stop,
Drop & Roll: No, there’s no fire. Except the one we’re burning inside our
head. What we mean is: Stop what
you’re doing, Drop your
pen, and Roll out
of the building.
Most of us are sitting down, staring at
a screen for eight-hours a day. Changing our current state of environment and
breaking the routine is the quickest and most effective way to begin activating
new parts of your brain.
Move
your body: While
you’re out of the building, why not get some exercise? According to Psychology Today:
“The creative process springs as much
from the subconscious as it does from a conscious thought
process. Most often, creative solutions are not wrestled from your mind through
sheer force of will. Eureka moments tend to occur spontaneously, almost always
when the conscious mind is thinking of something else, or nothing at all.”
Exercise allows your conscious mind to
access fresh ideas that are buried in the subconscious. Go for a
walk, run, or even try some yoga poses, as long as it’s keeping your mind off
of the task at hand.
Write
it down: Not
all of us were gifted with a photographic memory. Since creativity is
about linking the pieces of knowledge we obtain, keeping track of the
information in our brain should be the first step.
Keeping track of our thoughts can help
us develop our ideas further, by allowing us to return to it at a later time
and build on top of it. Remember, it take dozens of revisions to form a
good idea and hundreds of revisions to create a brilliant
idea.
Writing is the best tool to achieve
this. Best of all, it helps remove the clutter inside your mind, opening up
room for new, creative ideas.
Put
yourself in someone else’s box:
Good artists copy, great artists
steal.
- Pablo Picasso
- Pablo Picasso
Often, the creative blocks we face
are nothing but constraints set by our previous experiences, whether it’s an
old memory, a particular smell -- it could be anything. By removing
ourselves from our work and observing it from the lens of someone else, we can
gain a different perspective we’ve never had before.
Take an existing project that you’re
working on and try to see it from the perspective of someone you admire in
your field. Go even beyond that and put yourself in the mind of a company or
brand that you deeply respect.
How would it look, feel, and taste if
they were to create it?
Get
enough sleep: Making sure your brain and body gets the rest it needs is crucial
for creative intelligence. A study
done by University of California, Berkeley, demonstrates that
sleep fosters the unusual connections we have from past experiences,
or after we’ve learned something.
Making the connection between pieces of
information that our daytime rational minds see as separate seems to be easiest
when we’re drifting in the dreamworld.
This means that creativity doesn’t spur
from entering a new dimension of thoughts or stepping out of any boxes. It’s
from connecting the knowledge we already have.
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